Why We Created Our
Slow Feeder Inserts

At Pup & Kit, we’re on a mission to make mealtimes easier — for pets and their humans. That’s why we’ve expanded our feeding range with something every pet parent will love: slow feeder inserts that help slow eating, support digestion, and turn every meal into a calmer, more enriching experience.

The Frustration That Sparked Innovation

We’ve all seen it — you put your pet’s food down, and before you’ve even sat down with your own dinner, their bowl is spotless. You wish there were an easy way to slow them down, without giving up your favourite bowl.

Our founder Mark had the exact same thought. His dachshund, a proud member of the “blink-and-it’s-gone” eating club, needed a smarter solution. Mark wanted to keep using his Lid-it bowls, but also make mealtimes healthier and more relaxed. That’s how our slow feeder inserts were born — a simple, travel-friendly solution to fast eating and tummy troubles, designed to fit perfectly inside our bestselling bowls.

Why Our Design Matters

Simple? Yes.

Effective? Absolutely.

Eating too quickly can lead to gas, vomiting, or even choking. Our slow feeder inserts encourage smaller bites, slower chewing, and more mindful eating — giving your pet’s stomach time to process their food properly.

A 30-second gobble can turn into a few minutes of enjoyable foraging — and that’s a big win for both health and happiness.

Easy for You, Better for Them

Thanks to the secure suction base, the insert stays put while your pet eats...so even the most enthusiastic pups struggle to dislodge it. When mealtime’s over, remove excess food and simply lift the tab underneath to break the seal and release the suction cup. For hygiene purposes, you can use a non-metallic utensil or teaspoon to do this, but we have a full guide to help here.

And like every Pup & Kit product, our inserts are BPA-free, durable, and dishwasher safe. That means easy cleaning and peace of mind for you.

“Slow feeders are perfect for dogs that eat too quickly — they can help reduce bloat, prevent overeating, and support digestion” - Wild Whiskers Pet Nutrition Consultant Aneesha

It's Not Just Health.

Beyond health benefits, slow feeding adds mental enrichment, keeps pets entertained, and combats boredom. You can easily adapt the inserts to suit your feeding routine — use them for wet food, kibble, or even fresh meals. Variety and fun, all in one design.

A Perfect Match for Your Pup & Kit Bowls

Our inserts are designed to fit seamlessly with our Lid-It bowls, already loved by hundreds of pets and their parents. They're available in small, medium, and NEW large size, they suit every pup — from tiny teacup breeds to hearty huskies.

Whether you’re a fan of sleek Stainless Steel or adore our Boujee Beige collection, the neutral grey inserts blend beautifully with your setup for a stylish, coordinated look that stays clean and mess-free.

How Pet Owners Are Already Loving Their Inserts

Our slow feeder inserts are already changing mealtimes for the better. Here’s how real Pup & Kit families are using them:

  • Travel made easy – With our Lid-it bowls, slow feeding on the go is simple. No spills, no stress, no mess — even in the car or hotel.
  • Save your favourite bowl – Love your current bowl? Just pop our insert in. It fits most standard bowls, turning any setup into a slow-feeding station.
  • Boost enrichment – Place the insert on a Pup & Kit feeding mat, add treats or wet food, and let your pet enjoy a fun mental workout.
  • Effortless cleaning – Rinse or run through the dishwasher. Done and dusted.
★★★★★

I was worried that this wouldn't work, but I needn't have - it has massively slowed down my spaniel at feeding time. It stays firmly in place and is easy to remove and clean.

KATHRYN H
★★★★★

Great insert to go inside your bowls which is great to use when out travelling all day for a dog that has to eat little and often.

SARAH H
★★★★★

Wow, simply the best insert to slow our puppy down eating. I’m even thinking I need to purchase two more. Thank you for creating an amazing piece of kit!

SAMMIE R
★★★★★

Nice and sturdy.Strong suction. A great idea to slow down meal time for our dog.

JO C
★★★★★

Such a good idea! We absolutely love the slow feeder insert.

JOANNA C

At Pup & Kit, we believe small, thoughtful changes can make life with pets a whole lot easier. Our slow feeder inserts were created from real frustration - and transformed into a simple solution that supports better health and happier mealtimes.

We’re so excited to share them with more pet parents, hopefully, that includes you!